Creative Use of Technology is a young multifaceted business that is ran by three entrepreneurs; Jeroen van den Boogert, Martijn van den Boogert and Has de Beer. The company is located in Breda, where they own a store called Brandpunt (English: focal point). Brandpunt is a focal point of several
creative elements; craftsmanship, design, art. Core of Brandpunt is a concept store, where products of their own design are sold, but also products from external designers. Besides the store, Brandpunt is host to a various range of ateliers, exhibitions, a creative laser lab, events and a pop-up tattoo spot. All of these are managed by Creative Use of Technology, however their key activity is to design and manufacture products. These products are manufactured or decorated with the use of laser cutters that are in the facilitated workshop.
Throughout my internship of 16 weeks at Creative Use of Technology, I designed and developed several products. All of these products are manufactured with the use of a laser cutter. The products were designed individually and several designs were developed until launch. The design processes included ideation, multiple iterations with prototypes and communication with the company, customers and suppliers of materials.